Social Media Marketing

We plan, create and run your Instagram and LinkedIn, and every month we look at what worked. No trend-chasing: a voice people recognise.

How long it runs
3-month minimum, then month to month
How it's priced
Monthly retainer, based on how often we post and on how many platforms.

What you get

  • Voice document

    Week one output: a short document defining how your brand speaks. And, just as importantly, what it will never say. Every post downstream is measured against this.

  • Predictable cadence

    Two posts a week, one themed campaign a month. No desperate scrambles, no sudden silences. A rhythm your audience can rely on.

  • Creative production

    Visuals, copy, thumbnails. All designed to the brand's rule set. No stock photography. No AI-generated slop. Consistent craft.

  • Community replies

    We answer DMs and comments in your voice, on your timeline. Audience building is the slow work most agencies skip.

  • Monthly campaigns

    One themed push every month, anchored in an idea rather than a discount. The campaign becomes the content for that month.

  • Monthly reporting note

    One-page monthly review. What worked, what didn't, what we keep, what we drop. No vanity metrics; real insight.

How it runs

  1. Voice

    A short document that defines the way you speak, and what you will not say

  2. Cadence

    The rhythm of the calendar. Two posts a week, one campaign a month

  3. Production

    Creative, copy, thumbnails. Built to the brand's rule set

  4. Conversation

    Replies, DMs, the slow work of audience building

  5. Campaigns

    One themed push each month, anchored in an idea

  6. Reporting

    A short monthly note. What worked, what didn't, what to keep

What we hand over

Everything is yours from day one: the code, the accounts and the content.

  • Voice document (one page, used forever)
  • Rolling content calendar (one quarter ahead)
  • Weekly creative production
  • Community reply coverage
  • One themed campaign per month
  • Monthly review note

Questions we get asked

Which platforms do you manage?

Instagram, twitter/x, and LinkedIn as primary. Threads, tiktok, or others on request, but each platform adds overhead, so we recommend focusing where your audience actually lives.

Do you run paid ads?

No. We focus on organic social. If paid is important, we partner with a specialist. Running both well at the same studio is difficult.

Can we see a sample content calendar?

Yes, after a short intro call and scoping. Every calendar is written for the business it's for; we don't work from templates.

How long until we see traction?

Ninety days to stabilize voice and cadence. Six months before you start to see compounded audience growth. Social is a slow, durable channel; it rewards patience.

Is there a minimum commitment?

Three-month minimum. It takes a month to find the voice, a month to build the library, and a month to review what's working. Shorter engagements don't do anyone justice.

Do you use AI-generated content?

No. We use AI as a drafting tool sometimes, the same way we use a dictionary. The words that ship are reviewed, edited, and owned by humans.

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Tell us what you're building

A sentence is enough to start. We'll reply with what it would take, and what it would cost.

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