Search Engine Optimization (SEO)

We make your pages easy for Google and AI search to read, and build them around the questions your customers ask. No tricks that stop working next year.

How long it runs
6-month minimum, then month to month
How it's priced
Monthly retainer, based on the audit and how much content we write. Tracked in the Friday note.

What you get

  • Full technical audit

    Crawlability, indexability, schema, sitemap, robots, canonicals, core web vitals, broken links, redirect chains. A clear diagnostic of where the site stands today.

  • Keyword strategy grounded in intent

    We don't chase high-volume keywords you can't rank for. We find the specific questions your customers type, and build pages that answer them.

  • Schema markup

    Structured data for organization, service, article, faq, product, breadcrumb, and review, so Google can render your results richly in the SERP.

  • Internal linking

    The most undervalued SEO lever. We map your site's link graph, cluster topically, and fix the weak connections that prevent ranking.

  • Content for real intent

    Briefs, drafts, edits. Pages written to answer a question completely, not to hit a word count. The content that actually ranks.

  • Monthly rank tracking

    Real data from Google search console + targeted tracking. A one-page monthly note. Which pages moved, why, what to do next.

How it runs

  1. Audit

    Technical, content, backlink. A clear picture of where the site stands today

  2. Keywords

    What customers actually search, not what we wish they searched

  3. Structure

    Information architecture, schema, internal linking. The plumbing that ranks

  4. Content

    Pages that answer real questions, written to be read, not scanned

  5. Performance

    Core web vitals, fast load, zero render-blocking. The speed signal Google rewards

  6. Monitoring

    Monthly rank reports, traffic patterns, next quarter's priorities

What we hand over

Everything is yours from day one: the code, the accounts and the content.

  • Full technical SEO audit (one-time)
  • Keyword strategy + topical map
  • Schema markup implementation
  • Page-level on-page recommendations
  • Content briefs + drafts (or editing)
  • Monthly rank + traffic report

Questions we get asked

How long until SEO results?

Three to six months to see meaningful movement on competitive queries. Twelve months before it starts compounding. Anyone promising faster is selling you something.

Do you guarantee rankings?

No. Nobody legitimate does. Search is an adversarial system with an ever-changing algorithm. We guarantee process and the quality of work. Not the outcome.

Do you do link building?

Editorial links. The ones you earn by publishing something worth linking to. No purchased links, no PBNs, no guest-post schemes. Those work until they don't, then they tank the site.

Can you recover a site hit by an algorithm update?

Sometimes. We audit what likely triggered the drop: thin content, user-signal issues, link quality, technical problems. Then we rebuild the affected areas. No guarantees, but often meaningful recovery.

Do you write the content, or just brief it?

We write drafts and you approve. We can also collaborate with your in-house writers by providing briefs, outlines, and editorial feedback. Either way, content that ships is reviewed by us end-to-end.

Do you work on local SEO?

Yes. Google business profile setup, local schema, citation cleanup, local content strategy. Especially relevant if your customers search with location modifiers.

All services

Tell us what you're building

A sentence is enough to start. We'll reply with what it would take, and what it would cost.